Jewellery advertisements are a crucial aspect of jewellery branding especially if you want to become a go-to brand for your jewellery niche. These advertisements help you build an emotional connection...
Imagine seeing some news on your feed giving you important information in a normal way. Now, imagine seeing a funny cat doing something weird while giving the same information; the...
How many times have you observed yourself and others using marketing and branding interchangeably? You are not alone. Even in 2024, many business owners use marketing vs branding interchangeably. As...
We get it. With so many international and national jewellery brands out there, like Swarovski, Tiffany & Co. and Kalyan Jewellers, it’s easy to get lost in all the glitter....
Raymond, MDH, Sikandar, Hamdard. These brands hardly need an introduction. Just their names evoke rich heritage, unmatched quality and a certain old-world charm. But despite their colossal budgets and decades...
Take a moment to think: Rasna, Wagh Bakri, Kitkat, Fevicol, Rooh Afza… Did their taglines spark nostalgia? Like Kitkat's 'Take a break', Fevicol's 'Mazboot jod', and Wagh Bakri's 'Humesha rishtey...