Picture yourself strolling through Mumbai’s bustling streets, with rickshaw horns blending with market calls and the aroma of street food. But what if you could experience Mumbai’s magic from your couch? Enter the world of Mumbai influencers!
These social media stars digitally guide you through Mumbai’s lanes, revealing hidden food gems and the latest fashion trends. This blog is your one-stop shop for discovering the top 10 Mumbai influencers you can’t miss. So, grab your chai and vada pav and get ready to embark on a virtual Mumbai adventure!
Table of contents
- Awez Darbar
- Saurabh Ghadge
- BeYouNick
- Chinki Minki
- Nagma
- Prajakta Koli
- Viraj Ghelani
- Dhiraj Sanap
- Aanvi Kamdar
- Jagruti Punjabi
- In Conclusion
- Frequently Asked Questions
Top Influencers in Mumbai
1. Awez Darbar
He is known as the king of choreography. If you are a Bollywood fanatic or love watching beautifully coordinated dance moves you have probably come across Awez Darbar. This talented choreographer has 31.3 million followers on Instagram and has worked with some of the biggest names in the industry, like Salman Khan and Katrina Kaif. He has a team named “Atrangz”. But his true magic lies in his social media presence. Awez’s Instagram feed is a visual treat, showcasing his innovative choreography, personal achievements, motivational videos and infectious energy. Bonus points for featuring his adorable pet dog, Champ, who adds a dose of cuteness to every video!
2. Saurabh Ghadge
Feeling exhausted after a long week? Look no further than Saurabh! This YouTube sensation rose to fame on Instagram with his hilarious comedy videos capturing the essence of everyday life with a healthy dose of humour. One of the known comedy influencers in Mumbai whose witty skits and relatable characters have garnered him millions of fans worldwide. On Instagram, he boasts 2 million followers. Who knew everyday situations like going to the dentist could be so funny?
3. Beyounick
Another influencer on the list is Nikunj Lotia known by the username ‘beyounick’. This versatile influencer and YouTuber has 2 million followers on Instagram and tackles various themes, from daily life. His famous prank videos have given him unmatched virality. A digital marketing agency in Mumbai can help you connect with him if you are ever looking to bring some brand virality to your business in a comedic way.
4. Chinki Minki
They are sister goals that will make you wish you had a hilarious twin. Meet the adorable Chinki Minki duo! The sisters are not just famous influencers in Mumbai; they are real-life besties. Their YouTube channel thrives on relatable sibling banter, funny challenges and heartwarming stories. Their positivity and genuine bond are truly inspiring, making you wish you had your own Chinki or Minki in your life.
5. Nagma
She isn’t just another influencer in Mumbai– her Instagram is a blend of beauty, fashion and lifestyle inspiration. Scrolling through her feed is like taking a peek into the life of a stylish and energetic friend. She peppers her captions with emojis, making them feel like a fun conversation rather than a formal presentation. With over 8 million followers, Nagma has clearly struck a chord with a massive audience.
6. Prajakta Koli
Known by the name mostly sane on Instagram she is known for her relatable and humorous content. Her witty take on everyday situations has struck a chord with 7.3 million people on Instagram, making her one of the most popular influencers in Mumbai. Whether it’s the struggle of Monday mornings or the awkwardness of family gatherings, Prajakta tackles them all with a lighthearted touch.
7. Viraj Ghelani
He is the only influencer in Mumbai who combines Gujju and SoBo content. With 1.2 million followers, he posts creative videos with his grandmother. One video, portraying his nani as Barbie with a Gujarati Barbie song in the background, went viral. Follow him for a laughter riot with relatability.
8. Dhiraj Sanap
He is an Instagram influencer with 735K followers. His account is a laugh-a-minute zone, a place where friends become family and everyday situations transform into hilarious skits. Dhiraj’s crew, their antics, adventures and playful jabs at each other are pure entertainment. Short-form video content is Dhiraj’s playground. He takes everyday occurrences and injects them with his signature humour. While laughter is the main course, there is a warmth and relatabiltiy that shines through Dhiraj’s content. You get a sense of genuine friendship and the joy of spending time with loved ones. It’s a refreshing change from the often-polished and impersonal world of social media influencers.
9. Aanvi Kamdar
Calling all foodies! If your Instagram feed is filled with mouthwatering pictures of delicious treats, you need to follow her. Known by the username theglocaljorunal, this food influencer in Mumbai explores the hotels, cafes and food of Mumbai. From street food delights to fine-dining experiences, Aanvi’s content will have your stomach grumbling and your taste buds tingling. Warning: following her might lead to uncontrollable cravings (and maybe a new favourite restaurant!). Thinking of starting your own restaurant in Mumbai? A digital marketing agency in Mumbai can help you develop a captivating online presence, attract a loyal following and even partner with local restaurants for sponsored content.
10. Jagruti Punjabi
Food and travel blogger Jagruti Punjabi sets some serious goals for us, such as suggesting what to eat or where to go next. You only need to read her reviews to pick what to eat next; a quick scan through the feed will transport you to a foodie’s heaven.
Conclusion
From fashionistas to foodies, Mumbai’s influencer scene thrives! This list just scratches the surface. The ever-evolving digital market means new voices emerge constantly. But remember, finding the perfect influencer for your brand requires a targeted approach. Need help finding the right influencer for your brand? Contact our digital marketing agency today at hello@florafountain.com and we will help you find the perfect brand ambassador to amplify your voice and conquer the Mumbai market.
Frequently Asked Questions
Vasim Samadji is a partner at Flora Fountain, where he leads the Business and Marketing Strategy divisions. In a world where everyone is used to sugarcoating, his directness is often considered rude. But that shouldn't be a problem if you like the no-nonsense approach. Because he is a seasoned professional...