Role Goal:
- To architect and oversee integrated content ecosystems that maintain a consistent brand voice across digital, social, print, and video touchpoints.
Key Responsibilities:
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Mentorship: Lead a team of writers and strategists and help them achieve better results.
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360° Strategy: Develop omnichannel content calendars and campaign narratives.
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Creative Execution: Write and edit high-impact copy for scripts, social media, website, SEO and ad campaigns.
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Brand Guardianship: Maintain style guides to ensure consistency across all platforms.
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Collaboration: Bridge the gap between strategy, design, and client stakeholders.
Top Requirements:
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Versatility: Proven experience managing multi-platform campaigns.
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Adaptability: Ability to switch between B2B and B2C tones seamlessly.
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Strategic Mindset: Moving beyond “writing” to understanding business objectives.
Experience: 5+ years
